According to VogueBusiness, the luxury brand Off-White now allows its customers to pay with cryptocurrencies. After several large and luxurious fashion brands already presented themselves in the metaverse and hosted digital fashion shows, Off-White now allows its customers to pay for real fashion with cryptos for the first time. “This is another important step in the growth of the brand, that looks towards the future including Web 3.0 technologies, understanding the needs and desires of its ever evolving customer base,” Off-White itself explained. The fluctuating exchange rates of the currencies are to be absorbed by a system, whereby payment in the shop is always made at the current exchange rate. With Hublot, Phillip Plein and now Off-White, luxury shopping with cryptos seems to be becoming more and more attractive.